But don’t worry, it’s not complicated in the slightest. Web to print software enables those without any design experience to create on-brand marketing materials.
But how does it work?
How Does Web to Print Work?
Web to print software helps you to create marketing materials that are personalised to your business.
This is done by providing you with templates designed especially for you. This comes complete with the elements of your choice locked down, and others that are interchangeable. Keeping some of the work locked enables you to champion brand consistency but editable options give your employees freedom to personalise whatever they need.
Whether you want to create posters, leaflets, storm boards or something else entirely - web to print will be able to cater to your needs.
Multiple businesses including the Crowne Plaza and City and Guild are already making the most of this platform, but what other benefits are they getting access to?
The Benefits of Web to Print Software
We’ve already touched upon a few key benefits, so let’s begin with them.
Web to print software helps you to champion brand consistency. Because elements are locked down and only certain areas can be changed, you know it’s going to look right.
An approval process makes sure there are no printing or publishing errors. You can control this yourself, and if you’re busy you can delegate it to others you trust. Nobody likes errors in their branding, and this puts a stop to it.
The software also comes with real-time reporting. If you want to know which employees are working on designs, you can see exactly what they’re up to.
A good web to print platform will remember your business fonts and colours. Once more, this supports brand consistency and ensures branding errors are hugely reduced.
As well as allowing personalisation, you can also auto-populate them. So if you want the correct address for each brand that’s personalising their marketing materials in-house, you can do it with ease.
A good web to print platform will also make it very easy to collaborate with other users in your business.
Web to print software usually integrates with digital asset management systems very easily, allowing you to access the files you need to make your branding collateral quickly and efficiently.
With web to print, you cut out the cost of an agency. You can design your products yourself, meaning you don’t have to chase up external businesses to get the job done. This is also a huge cost-saving on your marketing budget.
Web to print software saves time, effort and provides minimal fuss when it comes to your brand.
Brandit Web to Print Software
If you think web to print software could be the perfect fit for your business, then get in touch today by filling out the contact form below. From there we’ll be able to arrange a free demo for you via screen share.
Finally, call us on 0161 228 6489 if you’d like to speak to our friendly team about any questions or queries you may have.